Next, ask students to think about the different formats for featuring a person in a news story. Emphasize the importance of good and respectful research and preparation before writing about any subject. One more thing: Spotlight utilizes something called a “Main Character”. Uses various information sources, including those of a technical nature, to accomplish specific tasks. Even if the sole purpose of your newsletter is to highlight executive profiles, make the piece reader-friendly by formatting it with an introduction that explains why you are featuring your executives. surprising about the opening paragraphs? Finally, discuss what these profiles reveal about the community. interest, creating controversy, dying, inventing new technology, starting a trend, etc. If you opt to share the spotlight interview via video, consider mixing in footage of your employee in action — whether that means weaving in videos the employee shares with you or spending some time recording a few activities at the office yourself. You cannot “set format spotlight” in these stories. Questions | For discussion and reading comprehension: Activity | Tell students that they will now read a few profiles to get a better feel for them, in preparation to write their own. When students have written their drafts, have them trade with a classmate for peer review and feedback, then develop final drafts. The only thing this does is default one character to stage left. First, to begin writing in spotlight, you’ll need to do either of the following: Selecting this format means the entire story will be in Spotlight. We are very excited to proudly highlight each month some of our brightest and most committed staff from our entire pool of superb employees. Rather than include strictly biographical information, come up with open-ended queries that allow the executives to showcase themselves as individuals. Head your spotlight article with an eye-catching title. Line (only available on tablet): Tap and drag to draw a line. 5. Use this point out parts of the screen to other participants. sections of today’s print or digital New York Times, and look for stories about people. What Information Is Required in a Media Press Kit? Have them note the number of articles they find that feature a person as well as type or format of coverage for each 2. Write the name and role of the executive you are featuring. Employee Spotlight. Pen: Draw with a pen. Most people can identify the “John Maloneys” of their neighborhoods after reading “Growing Up and Old in the Same Neighborhood.” And the article “Rapper Finds Order in Orthodox Judaism in Israel” depicts a life of contrasts and straddled cultures for the rapper Which vulnerabilities, flaws If you want to write a truly inspirational story, look for the gritty truth behind the success. What kinds of details – daily routines, hobbies, interests, food or drink preferences, body language, names of loved ones or pets – might help your reader get a sense of your subject’s special personality? First, to begin writing in spotlight, you’ll need to do either of the following: In a cinematic format story, you can toggle into and out of the spotlight format using these donacode commands: When beginning a new story, select the Spotlight format to write in: Selecting this format means the entire story will be in Spotlight. What overall impression do you have of Maurice Mannion-Vanover from the article? Tell students they will now take a closer look at the art and craft of profile writing and then write their own profiles. Direct quote from the employee. Next, they should plan how to gather relevant information on their subject, like conducting relevant background research, closely observing and interviewing the subject, interviewing others who know or knew the subject, SpiceCorps everywhere! Or consider this Neediest Cases Fund profile of a high school student. Writing an executive profile newsletter is a way to introduce your small businesses’s top executives to clients, potential new customers, vendors, investors and others. Use another issue of the newsletter to highlight your in-house executive staff, and introduce the piece by explaining ways in which each of the individuals serves your client base. How is events coverage really, at root, about people? You can help set your executives apart as experts in their fields by asking them to project new industry trends or outline their thoughts on ways in which your particular industry will grow and develop in coming years. Do you have an Employee of the Month program already in place? Or you might have students read two or more profiles, What kind of introduction would most effectively capture your readers’ attention and make them want to learn more about your subject? texts. If students lack interviewing experience, you might use our lesson Beyond Question: Learning the Art of the Interview to familiarize them with the skills and procedures. Beyond that, well, it was what you could never quite know as much as what you could that drew 500 people, friends and strangers, to St. Luke’s Episcopal Church on Saturday to ponder the lesson in grace and Encourage them to think about peers, teachers, coaches, administrators, family members and other members of the community. This makes the executive come across as being a well-rounded and interesting person. Check out these employee spotlight examples for inspiration! How might a moment in time from the past provide the reader with insight into your subject’s achievements or the “big picture” of his or her life? For creative openings, look at “Snooki’s Time,” which begins with a list of derogatory adjectives that critics and enemies of the reality television star have leveled against her, and the Saturday profile of the mayor of Reykjavik, Iceland, How can you be both kind and honest in revealing the complex truths of a subject’s personality and life? Displays effective interpersonal communication skills. Why or why not? Make your executive profiles compelling reads by providing an introductory overview of professional achievements followed by more interesting personal background factoids. Consider the extended profile in the New York Times Magazine “Martin Peretz Is Not Sorry About Anything” and the Olympics profile To be most effective, spotlight newsletters should be created in such a way that they come across as being informative to the reader, rather than self-promotional. Lisa McQuerrey has been a business writer since 1987. I'll work with you on timing, and can even lend a hand with putting your post together if you need it. 1. Use the obituary of the fitness legend Jack LaLanne, which describes his adherence to a strict diet (and mentions a wife whose first name rhymed with Writing an executive profile newsletter is a way to introduce your small businesses’s top executives to clients, potential new customers, vendors, investors and others. perhaps of the same type or of different types. How do writers You should also include contact information for clients or others that may need to contact or interact with the person. You might assign different articles to small groups – say, one format type per group – and then have the groups share what they discovered as they read. For example, the story no longer requires precision character or speech bubble placements in order for the story to look good. the board. What story, either told by the subject or about the subject, really “says it all” about his or her character? © 2019 www.azcentral.com. What are some examples of the ways vulnerabilities or less-than-ideal characteristics might be revealed to Activity | Tell students that they will now read a few profiles to get a better feel for them, in preparation to write their own.. Give students some sample Times profiles to use as models. Uses the general skills and strategies of the reading process. Youth Organization Constitutions & Bylaws. This lesson offers some In a cinematic format story, you can toggle into and out of the spotlight format using these donacode commands: Selecting this format means the entire story will be in Spotlight. What gives you that impression? Role at your company. her last), as an example. Makes effective use of basic life skills. Once they have gathered the necessary information, have students use the tips and accompanying excerpts from New York Times articles below to craft their profiles. Reasons might include achieving or doing something important, being a celebrity or leader of current Play along in the guide story: https://www.episodeinteractive.com/write/story/Spotlight_Story_Examples/1. Try these for inspiration: the graceful narrative “Not a Good Day to Be the Mailman” and the Woman in the News profile of Judge Virginia A. Phillips, who overturned “don’t ask, don’t tell.”. Quote at least two other people who know the subject of your story well. How do anecdotes, “flashbacks” and personal accounts from people who know the subject help to illustrate the subject’s Hey SpiceHeads! Success isn’t a polished story. Elise here. Prompt students to consider what elements make for engaging writing about a person. If so, take it up a notch by recognizing Employees of the Month on social media. List ideas on that they are particularly proud of, or students might circulate and read and comment silently on profiles placed on the writers’ desks. To keep your spotlight interesting, ask your employee for a variety of photos to choose from. Warm-Up | Ask students to brainstorm all of the reasons a person might be featured in a news story. each person to help them decide who to select. Try to capture a sense of the individual’s personality and mood. But you should seek a variety of perspectives and several expert opinions. They are usually short, and can be somewhat awkward to write. Next thing you know, you'll be enjoying some great discussions around your post, celebrating your superstar status, and gazing upon your new badge! a model for expository writing. Which adversity did you have to overcome? Ask: Have you ever read any articles like these? We'll make it easy, just get in touch with me and let me know you're interested. You cannot “. They should consider who might make a good interview subject and why. The type of employee spotlight you want to create will depend on how much content you want to include. In the obituary about Momofuku Ando , Shyne, and may prompt students to think of someone they know who brings together or navigates more than one culture. gathering additional details about the subject’s life, achievements, hobbies, interests, etc. Spotlight: Display a red dot on the shared screen at all times. which offers suggestions for breaking out of the essay-writing rut, including the use of the personality profile as Share. 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