Definition - What are SMART Goals and Objectives? adapt topic and detail material to graphic organizers as another means of examining organizational strategies. These are some of the most common organizational patterns. Write with an awareness of the stylistic aspects of composition. This will enable you to relate and unify your strategy statement with your strategic plan. Purpose, topic and audience guide types of writing, Writing is a means of documenting thinking, Writing is a recursive process that conveys ideas, thoughts and feelings, Focus, content, organization, style, and conventions work together to impact writing quality, Various types of writing are distinguished by their characteristics, Develop an organizational format appropriate to mode and purpose that sustains writing in a logical order. It should be able to clearly explain why the customers should and will choose your company over your competitors. “Looking at this writing sample, let’s discuss how this model can be applied.” Ask for student responses in class discussion to note the problems. The information reflected in your strategy statement should be able to outline the initiatives that give your business an edge in succeeding compared to other similar business who have failed to do so. Process Analysis (Sequence): An organizational strategy that uses sequence and order of action to explain or relate a process or series of events. Class discussion and group work continues to heighten this understanding and refine each organizational strategy. The details you include in your statement should not only come from the upper levels of the business but in the lower levels as well. Also, cause/effect wouldn’t work because the interest isn’t in the initiating cause but the process. Effective goal-setting has very distinct characteristics. What role does writing play in our lives? In this excerpt, what is the writer’s stated problem?” Once the key piece of a problem is identified, ask students to identify the thesis statement. In this situation, businesses will think about discontinuing products, laying off staff, reducing their number of outlets, and generally streamlining to make the business more profitable and more focused on what it does best. Write informational pieces, specific to a purpose and audience, which have a well developed main idea, includes cause and effect relationships or problem and solution, and contain precise language and specific detail, relevant graphics, and primary and secondary sources (e.g. If you raise funds, what will it take to cover loan repayments? Students will: The possible inclusion of commercial websites below is not an implied endorsement of their products, which are not free, and are not required for this lesson plan. Why Organization Is So Important in Writing. State the value and benefits the customer can acquire from your business. How do we develop into effective writers? Use organizational patterns that support key ideas and are appropriate to format and purpose. A forecast gives your readers a mini “outline” of what is to come in the paper. Before we move on, it’s worth looking at two other commonly mentioned categories of organizational strategy. “One step at a time.”, Students may choose to extend one of the two excerpts from this lesson as additional practice in drafting an expository piece of writing (. “For problem/solution writing, the most critical piece is a directly stated problem. The specific or combination of the designs is dependent on the topic and the objective of writing that particular topic. Focus strategies identify and target niche markets. Think of a game of chess. Measurable: Measurability helps a lot with specificity. Focus on one technique or brainstorm at a time. define who your organization is, what it wants, and how it will achieve that. Required fields are marked *, Tallyfy » Workflows and BPM » Organizational Strategy: Definition and Examples. There is no fixed rule in choosing a suitable organizational pattern, think carefully about all the patterns and which one will help in making the most sense so that the receiver of the message can understand them properly. Let’s say your topic was downloading music. Legal Notices. Work with students having difficulty when they are in small groups or participating in the class discussion to address key terms or refining their organizational strategies. apply knowledge of organizational strategies to their own topic and detail material. When considering a growth strategy, you can look at several options to pursue: Remember, growth strategies are invariably costly. Now it is time to think of organizing your information to be most effective. Students assess themselves further by working with others in small groups and gaining more insight from feedback they receive. I jotted down important details I should include, like apartment-hunting Web sites that would be useful to search through, meeting with property managers, researching neighborhoods and buildings, inspecting the apartment, questions to ask the caretakers, and how to go about agreeing to a lease contract. They changed the way we look at taxis, hotels, and accounting by doing things in ways established businesses had never considered before. A strategy statement usually appears at the beginning of a business plan and usually follows the mission and vision statements of the company. Reports suggest that the failure to develop an effective statement and the failure to successfully implement one is a major cause of the business’ closure. Cause/Effect: An organizational strategy that discusses a particular cause, or series of causes, and then relates effects to the causes to show their relationship. Write with a sharp distinct focus identifying topic, task, and audience. Feel free to write notes and fill the pages in as much as you need. Once you have looked at the big picture of what you want to achieve, the next step is to look at the journey you will undertake. But why not make the time frame even shorter than three years? Returning to the roadmap analogy, what milestones will you need to reach as you progress with your journey towards a goal? Acquisition strategies can also fall under this heading. Say to students, “Expository writing is organized in a variety of ways, depending upon the topic and the author’s purpose. I then asked myself, ‘Does the process analysis organization still work with these details?’ I would say ‘yes,’ because it follows a sequence of events. Just saying you want to achieve $1,000,000 in net profits, for example, won’t guarantee your success. All members of the organization should be able to identify with the direction you are taking. Second, your strategy statement should be a combination of effort from all employees of the business. That will prevent you from wasting time and resources. Try to ‘plug’ your information into each of the organizational strategies to see HOW the writing might be shaped. In most instances, this would preclude cost leadership. The focus is on the order of events and steps in finding the new apartment.”. It should not be confused with the business’ mission, vision or values as these three are not as useful as the strategic objective. When you’re done, review the pages to decide which organizational strategy you believe works best.” Have students complete and turn in the exit ticket for this lesson prior to the end of class (L-C-4-2_Exit Ticket.doc). Your final strategy statement should be a brief statement reflecting the three main components such as the business’ objectives, scope, and competitive advantage. Aside from that, it relays the company’s strategy at the grass root level and helps the management and employees perform their responsibilities in accordance with the guidance of the strategy statement. Students who might have difficulty can work with others and have the opportunity to understand what is effective and ineffective about the writing. This understanding is critical in order for students to apply the learning to their content and make decisions on how to organize their thoughts in written work. In this unit, students further develop their understanding of expository writing by being introduced to examples of various organizational strategies. Feel free to write notes and fill the pages in as much as you need. But to do so, you must adapt your strategy in the light of circumstances. Thanks for informing me that an organizational strategy is meant to be a plan that is going to be followed by the company’s members that will help realize their goals and vision. Describe the activities that allow your business to bring value proposition to your customers. Finally, would compare/contrast have worked? When you go into business, you’re playing to win – and to do that, you need a strategy. In general, these measurements will indicate whether the market has actively responded to your business. You may use previous student work or samples from Stanford’s “Information about Expository Writing” Web site, copies of graphic organizer handouts, also overhead transparencies of each. Students discuss as a class but are able to identify and record their own ideas. Arguably, they could fit into Porter’s definitions, but they’re worth considering on their own. “Organizational strategy is a dynamic long-term plan that maps the route towards the realization of a company’s goals and vision.”This definition may sound really straightforward, but it says a mouthful! And each of these would be guided by the primary organizational strategy you’ve chosen. Success for a business or organization is a matter of good guidance and following the direction it has from the beginning. Of the approaches listed above, the latter two can also be classed as “diversification” strategies. Use proper conventions to compose in the standard form of the English language (conventions). Underline or highlight key parts of the essay while discussion goes on. When you’re done, review the pages to decide which organizational … Your organizational strategy helps you decide HOW to present your information. Clearly defining the boundaries for each dimension will determine the areas to concentrate on. Whatever your overarching strategy may be, ALL the functions your business undertakes must contribute to its goals. But the further ahead we look, the fuzzier things get. No matter how well you write, no matter how carefully you proofread, your article or story can’t live up to its potential if it’s not well organized. Have a student volunteer read it aloud to the class. There isn’t a comparison to another apartment. When students have completed this task, ask them to discuss the sample, the choices made about topic, purpose, audience, and organizational strategy. Note: Video playback may not work on all devices. Then have students discuss what supporting information should be added to the samples as they complete a graphic organizer for each strategy (L-C-4-2_Cause Effect Graphic.doc and L-C-4-2_Compare Contrast Graphic.doc). writing, but don't let them become straightjackets! In this instance, you aren’t necessarily looking to be the cheapest. Some examples include chronological order, order of importance, compare and contrast, and cause and effect. Will your service levels and the quality of the customer experience ascend to new heights? However, I could choose to compare and contrast different providers of downloading music, or I could compare prices, Web sites, and the general experience in using them.”. Others argue that they are best suited to very large organizations. It wont have the direction and guidance it needs to prosper. Have students watch the “Did You Know” video by Karl Fisch, and then discuss with a partner what they think the topic, purpose, and audience are for this informational piece. Although your goals may remain the same, the strategy you adopt can change. Hand out a student writing sample for students to read. The list goes on. Overall, there are many forms of organizational patterns in writing. After partner discussion, have each pair share what they believe is the topic, purpose, and audience for this piece. Be sure to offer encouragement to use specific terms and to speak critically while addressing the excerpt. They also allow you to target your marketing to very specific market segments. I’m guessing that startup companies might have a vague idea of how to do this, so it might be best for them to hire the services of a consultant to help them out. Ask students to explain why each strategy is or is not effective for the topic, purpose, and audience. You strategy statement will surely impact your business. • Use precise language and domain-specific vocabulary to manage the complexity of the topic. This is to ensure different aspects and levels of the company can be heard and be involved in the making of the statement. These could include recruitment, retrenchment, remuneration strategy, or training strategy. Strategic plans are extensions of the mission statement, as it is the mission statement that guides the goals and serves as a means of measuring an organization's success. Who will be responsible, and by when must they achieve results? Without these, your business or organization wont have the proper reasons to function. Many of the disruptive business strategies we have seen in recent years could also be classed as innovations. Assign students to four-person groups. If they’re having difficulty, take the opportunity to connect the topics they’ve found with how the organizational strategy benefits the expository writing. Let’s discuss some of the keywords we’ve used in the definition and you’ll begin to see the nuances hidden in one, simple sentence. Try to ‘plug’ your information into each of the organizational strategies to see HOW the writing might be shaped. The scope must emphasize where the business’ direction and focus will not go. The first year objectives of your business will differ and it should not be revenue-oriented. Also, see 9 Examples of Objective Statements & Samples. writing. What makes your business different from your competitors? However, you can also still include some notes to clarify issues and implications. That makes its customer base easier to reach. Increase the range of products and services you offer. Video Guide - What is organizational strategy? There might be a specific strategy for each. You will identify several strategic priorities. I realize that problem/solution wouldn’t work because I’m not addressing a problem but a process. © 2014 - 2020 Tallyfy, Inc. All rights reserved. Most strategic planning initiatives begin by asking the question: “Where are we now; and where do we want to be?” It covers everything from the identity of the company to its reason for existing. The point is to talk through the development of an essay with students so they can see the logic and order that is used. Write a mission statement. Explain why customers should spend money on your products and/or services (i.e. It must be a statement easily understandable by the employees and everyone in the company. For startups, your market strategy depends on the type of market you plan to enter. Updated The purpose of your mission statement is to summarize your organization's underlying purpose, or vision. I’m going to write about the steps and sequence of events that lead up to getting a new apartment. Use appropriate organizational strategies for information and explanatory writing (e.g., compare/contrast, cause/effect, problem/solution, process analysis). What steps will your organization take towards that goal? Have each group read and discuss the excerpts from papers that use cause/effect and compare/contrast strategies in their introductions (L-C-4-2_Cause Effect Excerpt.doc and L-C-4-2_Compare Contrast Excerpt.doc). Prerequisite Skills haven't been entered into the lesson plan. According to Porter, companies should select one, and only one, of the following strategic directions. A company’s scope usually revolves around three dimensions– the target costumers, location, and the product. When students are finished, direct them to your overhead copy. Next hand out a graphic organizer for process analysis (sequence); you may use one of your own, one from the Stanford Web site or the one in this unit’s Resources folder (L-C-4-2_Process Analysis Graphic.doc). Organizational strategy and strategic planning aren’t just for big businesses. Your strategy statement should be more concrete, practical and unique than the mission and vision. Ironically, this can mean financial growth as the business becomes more efficient. Group work will give all students the opportunity to put new information into practice, and revision will offer the chance to further refine their chosen topic for expository writing. Realistic: Realism and achievability are closely related. Provided it can offer either cost leadership or differentiation it’s sure to get lots of support for its product. That doesn’t entirely exclude qualitative goal-setting, but you will need to define how you will measure qualitative indicators. Achievable: Reaching for the stars sounds great, but do you have what it takes to build a rocket ship? Definitely not. Success for a business or organization is a matter of good guidance and following the direction it has from the beginning. Karen Hertzberg. To define competitive advantage you must: In order to develop an effective strategy statement, you must first create a product strategy based on the industry landscape and base your strategy statement on it. For anyone who has looked at goal-setting before, we are referring to SMART goals. Students will view, hear, and read informational pieces across a variety of mediums and discuss the effectiveness with classmates in class discussion and in small groups. These would include: Just to make your life even more interesting, there will be sub-categories for each of these. So, for example, your marketing strategies would look at price, distribution, product, packaging, and promotion. Logically, the forecast is the last thing in your introduction. Text Types and Purposes - Informative/Explanatory. This is about the steps and events. Next, introduce students to the different organizational strategies used for expository writing. Before starting a business or forming an organization, one must first identify and solidify its goals and objectives. It should capture the product strategy’s essence but at the same time, people will still be able to understand. After all, having a clear goal and strategy to attain a business’ desired result to grow is something that every company should have, and based on my experience, aiming for something really helps a lot in keeping things in check when it comes to growth. “Now it’s time to look at your own topic and supporting details to establish which organizational strategy you will use. The reality is that strategic planning takes a lot of time and effort. Watch for confusion during the explanation of organizational strategies and refine definitions as needed; give additional examples. In this instance, the company considers buying one or more competitors in order to strengthen its position. After students have completed this task, ask a representative from each group to share the group’s findings with the class. For example, “We want to be industry-leaders,” sounds great, but what, specifically does that entail? However, the implications of cost leadership need careful consideration. Definition – What is a Human Capital Strategy? They are not goals in and of themselves. You have an example of each of the four organizational strategies. computer, Internet connection, and media projector, “Did You Know” by Karl Fisch. Design your workflow once - without flowcharts, Launch processes and track each one separately, Ensure tasks never slip through the cracks again. For this unit, students will need to make an organizational decision from these four choices about their information piece: Compare/Contrast: An organizational strategy that uncovers differences and similarities between two subjects. Then ask students to evaluate the effectiveness of presenting the information using this medium—video posted to a Web site. I’m now ready to plug my information into the process analysis organization. Circulate during small-group brainstorming and peer inquiry and identify the various comprehension levels of learners. Another efficient way of developing a strategy statement is to answer three specific questions: who are you, what do you deliver, and why do you do it? You may also see Importance of Business Plan, 17+ Statement Templates in Word | Google Docs | Apple Pages -, How to Create a Vision Statement for Your Small Business, 9 Examples of Objective Statements & Samples, Everything You Need to Know About Brand Strategy. It also sets the company’s long-term strategic plan. Through the discussion of class models and their own writing, students will add to their understanding of the writing process. All of these will have a contribution to make, so they are all part of the organizational strategy. Distribute graphic organizers for problem/solution to students; you may use one of your own, one from the Stanford Web site or the one in this unit’s Resources folder (L-C-4-2_Problem Solution Graphic.doc). Let’s discuss some of the keywords we’ve used in the definition and you’ll begin to see the nuances hidden in one, simple sentence. Have students complete their graphic organizer for this writing sample. These strategies are some tools that might help you achieve that goal. Time-bound: Let’s assume you’re working on a five-year plan. Each task must synch with the plan – and if it can’t, the plan itself may need revision. The various forms will be further defined through examples and class discussion. Your goal is to win. examine examples of the various organizational strategies as a class and in small groups. HR management will have a set of strategies too. 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